Blog
Inside a collaboration between education, industry and healthcare
People & Culture
Social Impact & Sustainability
Healthcare
What happens when education, industry, and creativity come together in practice?
In this blog, Vanessa Waters, Opencast Senior Service Design Consultant, explores Opencast’s work with Daydream Believers and NHS Scotland, and how this collaboration is creating learning experiences that feel connected to the real world. Through the Caring Innovators NHS Challenge, young people navigate meaningful healthcare challenges, developing ideas and solutions that extend beyond the classroom and into real‑world contexts.
Connecting classrooms to real challenges
The conversation around creativity in education isn’t new, but what’s often missing is a clear connection to the real world. Too often, creativity is treated as an abstract skill, disconnected from the industries and challenges that shape our everyday lives. The community partnership between Opencast and Daydream Believers is changing that.
Daydream Believers has been leading a revolution in education, developing accredited Creative Thinking and Creative Innovation qualifications that position creativity as a core capability rather than an optional extra. Alongside creative confidence, pupils cultivate essential skills that are often in short supply in today’s professional world – critical thinking, collaboration, communication, empathy, and problem-solving.
Over the course of a year, we explored a range of possibilities, and this month, those plans became reality with our first joint pro-bono project: the Caring Innovators NHS Challenge, a learning playlist co-developed by Daydream Believers and NHS Scotland. Blending creativity with practical thinking, it invites pupils to step into the shoes of innovators. Through a design-thinking journey, they explore, empathise, experiment, and engineer solutions with needs at the centre of the process. Pupils confront current NHS challenges while grounded in best design practice, discovering that ideas, like careful diagnoses, can identify the root of a problem while guiding effective solutions.
The ambition doesn’t stop with pupils. Teachers are on this journey too, gaining the confidence and tools to nurture and guide exploration. What started as a short sprint quickly grew into a playful yet purposeful piece. Grounded in design and industry expertise, the process was flexible yet focused – what a joy!

Insights from the collaboration
At the heart of this work sits a simple but often overlooked truth: creativity flourishes not in certainty, but in ambiguity. Yet in education, ambiguity can feel uncomfortable - both for teachers tasked with delivering content and for pupils conditioned to seek the “right” answer.
This tension became a key insight throughout the process. Rather than removing ambiguity, my approach leaned into it – reframing it as a space for exploration rather than a barrier to progress. For teachers, this means shifting from being deliverers of knowledge to facilitators of discovery. For pupils, it means permission to experiment with problems that don’t have predefined solutions.
The process mirrored this mindset from the start. It began with curiosity - listening closely, digging deep - not just into what the challenge was supposed to do, but what it actually felt like to do it. From there, it meant rolling up my sleeves to dive headfirst into the materials and step into the learner’s shoes. This helped me notice where things clicked and where an extra spark could ignite something even brighter.
What became clear wasn’t a need for more instructions or tighter checklists, far from it. The real opportunity was clarity through strategy: supportive structures that guide without boxing people in. Because teachers don’t need more content or endless tick boxes, they need confidence. And pupils don’t need all the answers; they need the building blocks to reflect and ask questions so they can join the dots of the unknown and find joy in that process.
This led to the creation of two complementary outputs.
The outputs
Insight Summary
The first, an Insight Summary, was like giving the Caring Innovators NHS Challenge a full diagnostic work-up. I went in with the tools of Service Design and industry expertise, peering under the microscope of each task to see how learning really unfolded and where pupils’ engagement could be the strongest. Design thinking showed up like a heartbeat, keeping theory alive and pumping through real-world NHS challenges, while reflective thinking acted as the vital signs, flashing signals whenever understanding clicked into place. Stepping back made the results even more clear: this wasn’t just a series of tasks – it was a living, breathing system, capable of energising creativity and delivering impact well beyond the classroom walls.
Caring Innovators Toolkit
The second output, the Caring Innovators Toolkit, translated these insights into action. Think of it as a prescription for creativity, a careful dose to spark learning rather than intimidate. Rather than handing teachers a strict formula, it offered guidance and examples while leaving space for them to experiment and find their own rhythm. For pupils, it was like having a kit of curiosity tools - stethoscopes for listening, thermometers for measuring ideas, and check-up charts to track how their thinking evolved and linked together.
The response to these outputs has been overwhelmingly positive, but what stands out is not just the applause - it’s what that appreciation announces. It signals a readiness for reform, a recognition that education must evolve to equip young people for the complexities of the contemporary world, while also considering the teachers as thoughtful facilitators of the learning journey.
Most importantly, this work shows the magic of collaboration. Bringing together education, industry, and design creates a kind of creative operating theatre, where each perspective pulses and sparks, strengthening the others while opening new doors. Now, imagine taking it further: a team of educators, pupils, healthcare professionals, and designers all in the same “innovation ward,” tackling the challenge side by side. In the real world, we constantly listen, influence, and collaborate with people from all walks of life, so why not give the next generation that same experience? By letting them navigate this mix early, they don’t just step into the world of work ready, they enter with the confidence of a true caring innovator.

Conclusion
This partnership is a reminder that meaningful change often begins with a curious conversation. One question sparked a connection, one connection opened a door, and that door led to an opportunity that grew into impact, turning a simple sprint into a resource reaching across the nation.
For teachers, it’s a welcoming invitation to lean into the uncomfortable, to embrace uncertainty as the starting point for innovation. Creativity rarely follows a straight path; it squiggles through the fight against the fear of failure and the courage to dream big. With the right support, educators can create classrooms of carers and darers, while becoming carers and darers themselves.
For pupils, it’s a chance to be a dreamer while staying a realist. It provides an opportunity to read real-world radars, drill the day-to-day of a design mind, and sharpen the skills that matter. It’s an invitation to experience how these lenses connect, no matter which subject they get gold stars in.
For organisations like Opencast, Daydream Believers, and NHS Scotland, it’s proof that collaboration is more than delivering projects. It’s about creating a story that makes people care because caring is where change begins.
And the story is still unfolding. The Caring Innovators NHS Challenge might be opening its first chapter in classrooms, but its impact is reaching far beyond. The most exciting possibilities are only beginning, so bookmark this space and watch the story continue to unfold.













